Another Update?

Aug 13

If you work in the world of communications, two things are certain: You will spend a lot of time on your phone and social media will change constantly – even the way that people utilize the platforms continues to change. It can be hard to keep up – that’s why you have Sabo PR. Facebook […]

Saying “no” with grace

Aug 6

I shipped my blog to Brian to edit yesterday, as I do every time I’m up to bat, and this morning received the gentlest “no” I have heard in a long time. Brian wrote: “I think this was well written and very funny. However, I am struggling a bit because ….” He continued with: “I […]

Keeping Calm Under Pressure

Jul 30

A to-do list is an amazing thing. It helps you organize and prioritize, and it (usually) leaves you feeling satisfied at the end of the day when you get to cross off the tasks you’ve completed. It allows you to see the exciting opportunities you have to wear more hats in the workplace, juggle more […]

The SPR team is looking for a communications pro

Jul 26

Sabo PR is looking for a communications pro to join our growing team. This position will be embedded half-time in the offices of one of our clients and half time working on a variety of engaging communications projects for our corporate, nonprofit, municipal and education clients. Our agency has a strong culture of being client-focused, […]

Rumors, rants – and responsibilities

Jul 23

There’s no doubt social media is powerful: this weekend, it allowed me to mourn the death of a 10-year-old, welcome the birth of a first grandchild, plan lunch with out-of-town friends and share the 60thanniversary celebration of my in-laws – all without leaving my couch. Social media makes it easy – sometimes too easy – […]

Sprinklers, sparklers and social media, oh my!

Jul 9

The only universal truth I know about humans is they are unpredictable. You may think they’ll respond or act one way – and then they have the complete opposite reaction. At least, that’s what happened to me this past Independence Day. I’m not a huge fan of fireworks. I can see many displays of the […]

Brianna Peña Joins Sabo PR as Account Coordinator

Jul 2

Brianna Peña has joined Sabo PR, a full-service communication firm, as an account coordinator. Peña joins Sabo PR with a background in political science and public relations and has done work for a number of nonprofit organizations. As the newest member of the Sabo PR team, Peña will assist clients and team members with social […]

How Not to Do Customer Service

Jul 2

Now that the single worst customer service experience of my career is safely in the rearview mirror, I’m taking steps to address its root cause. This blog is the first one. I’m not going to rant. I’ve already done plenty of that over the last three years since hiring a West Michigan IT company to […]

Student –> Intern –> Full-Time

Jun 25

For the last 18 years, I have been a student. For each of these years, I have been preparing for the “future” everyone has been talking about – the education, the job and the responsibility of being on my own. As I started my last semester of college in January, I wasn’t finishing up in […]