Sabo PR has been recognized as one of the 2023 Michigan 50 Companies to Watch by Michigan Celebrates Small Business. Companies nominated for the Michigan 50 Companies to Watch Award must be second-stage companies, defined as having six to 99 full-time-equivalent employees and generating $750,000 to $50 million in annual revenue or working capital from […]
You’ve likely come across social media posts from accounts you don’t follow, but the content still seems to be interesting. These are known as sponsored social media posts or paid ads. Organizers of these posts have invested money to get their content in front of you and others who fit certain demographics they want to […]
Your digital presence is your organization’s online appearance and what people see when they search for your name. This includes content that comes from you, such as your website and social media platforms, but also content that comes from others, such as media coverage. Even if you’re not a communications pro, most organizations recognize the […]
Building an inbound social media strategy. Exploring the intersection of race, culture and communications. Taking media monitoring to the next level. Marketing in uncertain times. These are all topics I’ve been diving into over the past six months through professional development opportunities. Since I joined Sabo PR more than two years ago, I’ve been wanting […]